Email should do the following:
CONNECT EDUCATE INSPIRE
"Email shouldn't always be about selling. Give your recipients a reason to warm up to you - to get to know you. When the trust is there, they'll contact you."
Maximize your email campaigns!
Email marketing is a great way to connect with your customers and
prospects. And just like meeting people face-to-face, you want to
use email in a way that helps you strengthen your relationship
with your recipients. In other words, don't always be selling
in your email.
Think of it on a personal level: I'm assuming you don't always try
to sell something to the person you're talking to every time you
see them. If you do you probably don't have a lot of friends.
The same is true with email marketing. Our philosophy is simple.
When it comes to email, we want to make sure you Connect, Educate
and Inspire your recipients. When you have that philosophy in mind,
your email campaigns will accomplish the following:
- Improve your customer acquisition rate significantly
- Help you become a Thought Leader in your industry
- Increase your brand awareness and build equity into your brand
- Drive more traffic to your website.
- Maximize the content on your website.
Email marketing is incredibly powerful when implemented correctly.
GoLeads (www.goleads.com) can help you achieve these objectives
with your email campaigns. Give us a call to discuss this.
Plus, don't let lack of resources stop you from implementing an
email campaign. GoLeads will do it all for you - from design to
content. We can handle it from start to finish.
Call us today and let's maximize Email to grow your business.
